Apple Watch Event
Apple is hosting an Apple Watch on March 9. We'll be there to liveblog it!
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OK we're heading in now. Might get trampled. Pray 4 us
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Worry not: David Pogue will be here!
Where is the Pogue'ster?
Stromat 12:41 PM -
Oh, hello!
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Just switched over from iPhone to Macbook for liveblogging. Hello everyone! Looking forward to learning about the watch, maybe a Macbook, and, we expect, news of Apple store redesign.
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The question is: There was already an Apple Watch event in September. Is today's event just to reveal the price?
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How many different ways are there to mis-spell Angela Ahrendts? Looking forward to finding out.
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Here we go. A nice video of pretty city scenes
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Apple is very proud of its glass staircases, as evidenced by the promotional video we'er watching
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Pretty glass staircase, people outside waving and looking excited, holding iphones of course.
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Any Apple investors out there? Apple shares holding at $127.31 as the event begins, up 16% this year and 68% over the past 12 months!
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Apple does the best feel-good videos.
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The event begins with a cool-looking, high-tech Apple video about stores
! Someday, Apple's video people should make feature films. -
He's looking very dapper in a navy zip up. Chatting about the opening of Apple's latest store in China.
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"We're really proud to have this fantastic new home in China" says Cook. 21 Stores in China but aggressive plan to have 40 within the next year.
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Apple TV update... "We're adding more content each day. There's one channel I'd like to talk about... and that's HBO.... We love HBO..."
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Cook: Talking about good HBO shows, Silicon Valley, Veep, Game of Thrones.
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CEO of HBO is joining us with news about the channel.
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Annoucning HBO New, a new streaming service, exclusive on Apple.
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"When you subcribe to HBO Now, you will have access to all HBO programming, past, present, and future..:"
"All you need to get HBO Now is... and Apple device."
Comes out in early April, $14.99 a month. First month free if you subscribe in April. -
HBO CEO Richard Plepler has a tan that would rival John Boehner's.
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We're getting an exclusive look at a new Game of Thrones trailer. HODOR HODOR HODOR
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Here comes a "brand new Game of Thrones trailer."
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You can now get HBO for $15 a month, only on an Apple TV (for now). Cord cutters are popping corks everywhere.
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Frist dragon sighting. They're looking pretty big.
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As Peter Dinklage said in that interview, "stabby stabby stabby."
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Cook: Apple TV: Sold 2.5 M units so far.
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Cook: But we'd like make it more accessible. Today, lowering price to $69.
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Cook moving on to the iPhone now. He's bragging about how great the new ones are. Recently sold 700 million iPhones.
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Cook: Apple TV will reinvent the way you watch TV, and this is just the beginning.
My commentary... Apple TV has been "beginning" for a while now. Where's the new Apple TV everyone is waiting for?? -
Cook says iPhone is the top selling smartphone in the world.
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Now we're onto Apple Pay. "It's gotten off to the most amazing start and has enormous momentum"
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Apple Pay update: Up to 2,500 banks, up from 6 at launch.
Nearly 700,000 locations accept Apple Pay.
And Coke vending machines... 40,000 in the US so far -
Here's some of the retail stores that are now using Apple Pay
